Second National Public Service Campaign

We launched our second na onal public service campaign promoting the Sun Poem on 60 World Unity Inc. launched its third national public service displaying the Sun Poem on digital billboards that were donated across the country. In 2024 the poem was displayed on 74 digital billboards. They were donated by Lamar, Interstate Outdoor Advertising, Adams Outdoor Advertising, and Meadow Outdoor Advertising. We only ask the company to consider donating one space. The powerful, timeless, universal and transformative message moved many of them to give more than one space. This campaign serves as a powerful program to help us continue to build awareness for the poem and plant it in the consciousness of our culture and country. It continues to be a major initiative that receives generous support from the billboard industry.

We had an important resolution passed; the Boston City Council unanimously passed the Sun Poem Resolution that recognized the Sun Poem as a powerful tool to ignite change. This demonstrated that an entire governing body publicly affirmed the poem’s value as a catalyst for reflection, awareness, and personal transformation. A unanimous vote signals broad agreement across perspectives, and it elevates the Sun Poem from an artistic message to something viewed as a civic asset that can help communities address unconscious bias and strengthen inclusion.

We sponsored our 26th Annual Diversity and Inclusion Leadership Gala. The keynote speaker was Cynthia Izzo, Global Head of Digital Rish, KMPG International. Comment from a guest at the table, “It was a magnificent event.” This event continues to be our major source of funding and the interest we collect from our Fidelity account contributes a significant amount. The funds we raised for 2024 was $68,678.

A key barrier to securing additional sponsors is visibility at the decisionmaker level. Many potential partners are still unaware of the full scope of World Unity Inc.’s impact — including the national digital billboard campaign, the Boston City Council’s unanimous resolution recognizing the Sun Poem as a tool to ignite change, and long‑standing support from major corporations and universities. This awareness gap, not a lack of alignment or value, limits opportunities for new partnerships.

We continued to receive a $2,500 grant from the Mass Cultural Council to support the Sun Poem and the Concert to Empower and Inspire Humanity. Sara delivered a half‑hour presentation on the Sun Poem, shared the story of its origin and guided the audience through a reflective exercise to explore its message. John Ciambriello, who wrote We All See the Stars—the song inspired by the Sun Poem—performs the piece along with a selection of his original songs. It was presented at Harbor Point in Boston.

We introduced the TEDx Talk Uncover and Overcome All Unconscious Biases as a resource for leadership training and professional and organizational development across cities and towns, colleges and universities, and the private and nonprofit sectors. Our list of adopters expanded significantly this year, now including AECOM, Merck, KPMG, Meet Boston, additional businesses, Babson College, Suffolk University, and more cities—from Revere to Beverly and Lowell.

We continued to secure leaders from diverse professions, cultures and backgrounds to participate in World Unity Inc.’s 5-Minute Leadership Dialogue to enlighten, empower and inspire viewers with the mind and heart of a leader.